What if you could attract Better, More Enjoyable High Paying "A" clients, Doing Less Work & Without Physically Being Involved in the Process?
Get Your FREE Copy of EXPERT AUTHORITY Now And Discover...
The NEW, Advanced (& Easier) Way To Publish A Book And Get As Many Customers, Clients And Sales As You Can Handle...
Even if you hate writing, even if you hate selling, struggled in the past and even if you don't think you're an expert...
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"Having your very own book is key to attracting the customers you desire, and ‘Expert Authority’ is your secret guide that will elevate you to levels you never thought possible. Buy it, read it and then write yourself into business history." - Steve Lazarus, The Claims Desk and Amazon #1 Bestseller
Amazing BUT TRUE - It's not what you know, or who you know that matters...
I KNOW you're brilliant at what you do...You KNOW YOU'RE BRILLIANT at what you do...

Your problem is NOT ENOUGH of your target market knows it and you're getting lost in a sea of competitors and your potential customers can't decipher you from them (even though you're much better than them). Amazing BUT TRUE - It's not what you know, or who you know that matters. The key is the more people who know what you know and what you can do the better but the sad fact is its crippling hard trying to stand out in a sea of competitor’s right?

If this is you, I felt the exact same way until I starting using a book to attract clients. But not just attract any old client, but attract the best type of clients, and best of all, when you do it right it works 24/7 365 days a year and you don't need to be physically involved in the process...
Expert Authority is NOT Theory. And Your Business is in Danger WITHOUT It...
Getting more clients and being recognized has nothing to do with a better website, nothing to do with more website visitors, a fancier brochure, better business cards, a new logo, sending emails, being active on 50 different social medias 24/7 365 days a year, cold calling all day long, exhibiting at events, or getting better at what you do...

Those tactics can be useful but the problem and secret to getting more HIGH PAYING clients fast comes down to something FAR MORE IMPORTANT...

And in EXPERT AUTHORITY I reveal what it is and how you can use it to your advantage.

WHY This Book, And WHY I Want To Give It To You For Free.
I want be upfront and lay my cards out on the table and be completely transparent. Is that fair enough? I've just launched my new (and sixth) book called: Expert Authority. And I want to give it to you for free.

It details my new advanced (and easier) way to publish a book and get as many customers, clients and sales as you can handle. Even if you hate writing, even if you hate selling, struggled in the past and even if you don’t think you’re an expert.

This book sells on Amazon for $19.95 but today I want to give it to you for free. All I ask is you pay a small shipping charge to cover the cost of getting the book to you.

Why? Because I'm looking to attract my most ideal clients.
Like I said I want to be completely transparent and upfront with you...

This is just one of the methods I teach in the book called the free plus shipping offer and is an exceptional method of acquiring a customer.

Especially for a coach, a consultant, a trainer, therapist, subject matter expert, seminar leader.

And even works for professional services providers like an accountant, financial planner or someone in private practice like a doctor, chiropractor or dentist.

It’s one of the best methods you can use to acquire customers and clients when done correctly which I teach you how to do inside the book.
Introducing EXPERT AUTHORITY
the NEW, ADVANCED (& EASIER) Way To Publish a Book And Get As Many customers, Clients And Sales As You Can Handle...
Even if you hate writing, even if you hate selling, struggled in the past and even if you don't think you're an expert...
"It’s often been said that we have a book within us, and I can tell you that is an undeniable truth. If you are running any type of business or are an entrepreneur, in today's crowded and ever noisier market place, it is crucial you rise above your competition.

The best way to do this is to write your very own book.

John Mulry is a genuine direct marketing guru, with a wonderful pedigree, having been trained personally by the very best in the world - Dan Kennedy. In this his latest and possibly most powerful book ‘Expert Authority,’ John takes you by the hand and tells you precisely WHY you absolutely must write a book.

Not only that, he lays out step by step the various the straightforward methods HOW to actually do it without having a nervous breakdown. 

When I wrote my first book ‘Six Secrets That Can Destroy Your Insurance Claim’, I was clueless,and wish I had Johns book by my side, as it destroys the hidden force field of ‘resistance’ that swirls around you, and lays out a clear blueprint for you to follow.

More than that ‘Expert Authority’ delivers the key components you will need to include in your book; what concepts and stories are a must to take it from mediocrity to greatness, as well as detailing every step from publishing to promotion.

Over the last 18 months John has helped me raise awareness of my personal and business brand, in ways my competition simply doesn’t even think about. 

Having your very own book is key to attracting the customers you desire, and ‘Expert Authority’ is your secret guide that will elevate you to levels you never thought possible.

Buy it, read it and then write yourself into business history."

Steven Lazarus, The Claims Desk
Here’s A Quick Taste Of What You’ll Be Discovering Inside This FREE Book…
  • Why becoming the Expert Authority is one of those rare activities where you do the work once and you can profit from it again and again...
  •  7 Reasons why you should (and need to) write a book and why your competitors will be snapping at your heels if you don’t...
  •  The two types of marketing and how to avoid the snake oil selling charlatans...
  •  Direct Response marketing, lead generation and the backbone f what makes it tick...
  •  Why a book is the ULTIMATE lead generation tool for your business...
  •  Why book buyers make for great clients and what you get from a book you can’t get from tweeting, pinning or posting...
  •  Why time invested in you plays a big part in how much money a potential client invests with you...
  •  How to unlock the A.C.E. Formula to attract the best type of clients...
  •  Why the old adage: “It’s not what you know you, it’s who you know” is flawed way of thinking...
  •  8 ways to become an expert in your industry fast...
  •  8 ways to be RECOGNIZED as the expert in your industry...
  •  How to share your philosophy and your story with your target market and bond them to you for life...
  •  6 concrete reasons why sharing your story and philosophy in a book will lead to you getting more clients...
  •  How to raise yourself and elevate yourself above your competitors...
  •  How to quickly and easily build a list of buyers with a book... 
  •  How to go from being perceived as a salesman to being perceived as the trusted advisor...
  •  Why a book is the perfect door opener and is the perfect first step to attracting high paying clients...
  •  The HOW of writing your book...
  •  Four quick tips for choosing a book title...
  •  How to get the hardest part of your book done in less than 10 minutes...
  •  How to write your book faster than a politician can make excuses...
  •  The 9 essentials to EVERY book...
  •  What to actually write about in your book...
  •  5 quick and easy methods to use when writing a book to get clients...
  •  How to finalize your book and make it look and feel like a bestseller...
  •  7 Steps to an amazing book cover...
  •  How to promote your book to get clients...
  •  Self Publishing vs. Traditional Publishing...
  •  4 reasons why you need to have your book on Amazon...
  •  The ONE big drawback with putting your book on Amazon...
  •  How to get your book buyers to take the next step in your sales process...
  •  The BIG mistake 95% of author and publishers make you NEED to avoid...
  •  How to use your book to generate leads on autopilot...
  •  The essentials of book marketing funnel...
  •  The 5 advantages of your very own book funnel...
  •  Examples of profitable book funnels you can just rip off as your own...
  •  How to get your dream partners to get you clients for nearly free...
  •  Sample templates you can use to get them...
  •  How to get a 404% ROI (or more) on advertising with your book...
  •  The secret sauce EXTRA AUTHORITY elements to your book...
  •  Why you don’t write a book to make money from book sales...
  •  How to get high profile endorsements and drive your credibility through the roof...
  •  How to do a local book launch and leverage it like crazy...
  •  How to turn your book into passive income and profit from it for years to come...
  •  How to fast track your results and become an EXPERT AUTHORITY in the fastest time possible...
And That’s Just The Tip Of The Iceberg Of What You Will Uncover Inside This Must Read fREE Book!
Here's What Others Are Saying About John And Expert Authority
"John was lucky enough to be personally mentored and trained by me. As a GKIC Certified Business Advisor, he’s equipped with an arsenal of tools that any small business owner can pick up and run with to start producing big time, bottom line results. This is exactly the kind of advice I needed when I started my career… but nobody who really knew what was going on was willing to share. If you’re a business owner and you want real improvement in your business then I highly suggest you listen to what John has to say."
Dan Kennedy - Highest Paid Direct Response Marketer on Planet and John's Mentor
"The thing about John that most people aren't willing to do, is to actually apply the best practices that they learn to their own business and life in order to achieve maximum effectiveness in minimum time. I love the fact that John lives and breathes what he teaches in this book. One of the most important concepts that surfaces in his book is summarized in his three words: invest, consume, and act. If ever there was a simple definition of how to succeed, John has ‘nailed it’ with these words. Moreover, he’s living proof that the invest/consume/act model works."
Nick Nanton - CEO of the Dicks Nanton Celebrity Branding® Agency, Emmy Award Winning Director, Producer
"It didn't take long for John's marketing gems to click on a few light bulbs for me and set me straight, as I put together my new advertising campaigns."
Business Owner
Doreen Mellor
"My mind was blown away by the in-depth business concepts, strategies, tactics, tools and honesty I saw. Before I met you I didn't have a easy to follow and implement system"
Business Owner
Frederick Chelogram
"Enlightened with a new sense of direction for my business. John explained to me in a simple yet highly effective manner, exactly what I needed to do, to take my business to the next level"
Business Owner
Kevin Russell
"Helped me close sales and increase revenue for my business. John's in depth knowledge of marketing and his easy to apply systems are a huge benefit to any business needing a boost. Highly recommended."
Business Owner
Don Neachtain
"Taught me to think out side the box, how to build a system, once it is done all you have to do when you need it again is switch it on. I have got a lot of new clients with the new ad campaign that we have been working on. Now I have a system in place I can just use this over and over again."
Business Owner
Christina Dillon
"At last someone has made an easy actionable blueprint for success, in any niche, without all the fluff and BS. John has made it fail proof not to succeed in business, but only if you get off your butt and put in the action."
Business Owner
Kevin Long
"Surpassed my expectations so much that I am in awe (I have never used that word in my life). One of the most helpful contacts I have ever had with any marketing consultant"
Business Owner
Lee Parratt
"John provides quality information for anyone who is in business, or looking to get into business, concerning their marketing efforts. It is amazing what little changes they teach can do for a business."
Business Owner
Brian Whitesides
"Really helpful, broke everything down into simple to understand, bite sized chunks that helped me get over the fear of marketing."
Business Owner
Pól Murray
As if that wasn’t enough, it gets better….
Bonus #1: Get Access To My 'THUD FACTOR' Training….
During this not to be missed bonus THUD FACTOR training I'm going to show you how to have potential clients lining up to do business with you before you print a single copy or write a single word.
  •  Secret #1- EXPERT AUTHORITY HACKING: How to ETHICALLY (and legally) steal millions of dollars worth of market research from a goldmine more powerful than Google and have potential clients EAGERLY wanting what you offer…
  •  Secret #2- EXPERT AUTHORITY CREATION: How to blueprint and package your IRRESISTIBLE OFFER in LESS THAN 10 MINUTES, even if you’ve never written so much as a badly worded blog post or don’t think you’re an expert.
  •  Secret #3- EXPERT AUTHORITY ATTRACTION:  How to attract all the HIGH PAYING, enjoyable clients you can handle – and have them lining up to do business with you BEFORE you write a single word or print a single copy...
Bonus #1: Get Access To My 'THUD FACTOR' Training….
During this not to be missed bonus THUD FACTOR training I'm going to show you how to have potential clients lining up to do business with you before you print a single copy or write a single word.
  •  Secret #1- EXPERT AUTHORITY HACKING: How to ETHICALLY (and legally) steal millions of dollars worth of market research from a goldmine more powerful than Google and have potential clients EAGERLY wanting what you offer…
  •  Secret #2- EXPERT AUTHORITY CREATION: How to blueprint and package your IRRESISTIBLE OFFER in LESS THAN 10 MINUTES, even if you’ve never written so much as a badly worded blog post or don’t think you’re an expert.
  •  Secret #3- EXPERT AUTHORITY ATTRACTION:  How to attract all the HIGH PAYING, enjoyable clients you can handle – and have them lining up to do business with you BEFORE you write a single word or print a single copy...
Bonus # 2: Get Access To My Expert Authority Community….
I’m going to give you access to the Expert Authority private community where you can share ideas, get feedback, support and guidance from myself and and other expert authorities.

Until recently, the only people I’ve allowed in this group are my coaching students, clients and EAF members. However, moving forward to preserve the quality and integrity of the community, the only people who will be accepted are people who have read and understand what is taught inside Expert Authority.
Bonus # 2: Get Access To My Expert Authority Community….
I’m going to give you access to the Expert Authority private community where you can share ideas, get feedback, support and guidance from myself and and other expert authorities.

Until recently, the only people I’ve allowed in this group are my coaching students, clients and EAF members. However, moving forward to preserve the quality and integrity of the community, the only people who will be accepted are people who have read and understand what is taught inside Expert Authority.
When you grab your free copy of the Expert Authority book today, it will serve as the key to unlock The THUD FACTOR Training And your lifetime access to my private Expert Authority community.
Here’s What To Do Next And The "CATCH"…
Like I mentioned above, this book is FREE. The only “cost” to you, is that I ask you to cover the printing and postage costs of $7.95 to ship it to you. And that, my friend, is the “catch”.

Inside Expert Authority I literally walk you through everything – from the why of writing a book, down to the what to write about to the HOW of writing your book.

And most importantly I walk you step by step how you should promote your book to get as many clients as you can handle.

I even outline a strategy you can use to get your book done as quickly as overnight.

This book and this whole offer is me demonstrating that I actually do what I preach and teach.

My hope is that you’ll love EXPERT AUTHORITY so much you’ll continue to purchase more products and courses from me in the future and potentially want my personal help in positioning you as the EXPERT AUTHORITY in your marketplace.

I'm literally giving you this expert authority blueprint for only $7.95 as a means of putting my best foot forward because like I talk about in the book, using a book as a client acquisition tool is probably the best strategy you can use.So there it is, all my cards on the table – not many marketers are willing to up front and honest about their plans right? 

In fact just to illustrate how different I am to others, when I send you the book I’m also going to send you something else that will both shock you and surprise you in a good way.

What am I going to send you? Well you’ll have to request your copy of EXPERT AUTHORITY to find out. :)
LIFETIME MONEY BACK GUARANTEE!
Oh ya, I’m so confident that you’re going to absolutely love Expert Authority – I’m giving you a lifetime guarantee on it.

That’s right a lifetime guarantee.

And if you don’t let me know and I’ll refund your $7.95 and let you keep the book anyway…

Show me someone else who'll give you a LIFETIME guarantee!!

With all of that being said, there is ONE thing to keep in mind:
TIME IS OF THE ESSENCE

Here’s why. I’ve ordered 500 copies of Expert Authority This time around as a test. They are sitting here, ready to ship immediately. 

Last time I did something like this with my other books, they were gone in no time at all…I expect this one to go even faster… 

If this page is still here, then the offer is live. But I reserve the right to pull it down at any time. 

Thanks for taking the time to read this letter and I look forward to hearing from you soon!
John Mulry
P.S. In case you’re one of those people (like me) who ignored the video and just skipped down to the bottom of the page, here’s the deal:

I’m mailing you a brand new book called Expert Authority that will show you NEW, ADVANCED (& EASIER) way to publish a book and get as many customers, clients and sales as you can handle...

The book is free (It retails for $19.95 on Amazon), and all you pay is the shipping of $7.95.
** THIS IS A VERY LIMITED OFFER, SO GRAB YOUR COPY NOW BEFORE IT’S TOO LATE! **
With all of that being said, there is ONE thing to keep in mind:
TIME IS OF THE ESSENCE

Here’s why. I’ve ordered 500 copies of Expert Authority This time around as a test. They are sitting here, ready to ship immediately. 

Last time I did something like this with my other books, they were gone in no time at all…I expect this one to go even faster… 

If this page is still here, then the offer is live. But I reserve the right to pull it down at any time. 

Thanks for taking the time to read this letter and I look forward to hearing from you soon!
John Mulry
P.S. In case you’re one of those people (like me) who ignored the video and just skipped down to the bottom of the page, here’s the deal:

I’m mailing you a brand new book called Expert Authority that will show you NEW, ADVANCED (& EASIER) way to publish a book and get as many customers, clients and sales as you can handle...

The book is free (It retails for $19.95 on Amazon), and all you pay is the shipping of $7.95.
** THIS IS A VERY LIMITED OFFER, SO GRAB YOUR COPY NOW BEFORE IT’S TOO LATE! **
  ABOUT THE AUTHOR:
John Mulry is an award winning, trusted Dan Kennedy-trained marketing advisor, speaker, and multi Amazon #1 bestselling author with a unique, deep knowledge that spans both online and offline direct response marketing.

Known as ‘The Marketing Maverick’ as he helps business owners become the EXPERT AUTHORITY in their marketplace and get more customers, referrals and profits through his consulting, his done for you marketing funnels, his training courses, books, workshops and his blog.

He lives and breeds by his creeds “invest, consume and act” and having an “expect success attitude”. John was handpicked by Dan Kennedy and is Ireland’s only GKIC Certified Business Advisor.
Copyright 2017 EXPERT AUTHORITY FORMULA - All Rights Reserved | Terms | Privacy 

Unit 14, Ballybane Enterprise Centre, Ballybane, Galway, Ireland
Email: support[at]johnmulry.com
*Typical results and disclaimer: The testimonials above are from actual verified Google reviews. However, you must know, I don't believe in get rich programs - only in hard work, and an expectancy of success rather than failure. By law, I can not and do not make any guarantees about your ability to get results or earn any money with my ideas, information, tools or strategies. I don't know you and, besides, your results in life are up to you. Agreed? Nothing on this page or any of our websites is a promise or guarantee of results or future earnings, and I do not offer any legal, medical, tax or other professional advice. Thanks for stopping by. Until next time, remember this: you don't necessarily get what you want and you don't necessarily get what you need, instead you get what you honestly and truly believe you deserve. In other words, you get what you expect, so why not EXPECT SUCCESS? 
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